Big Deal Clothing is one of the UK’s freshest new independent clothing labels bringing you quality, affordable threads for the fast paced lives of an alternative rock youth generation. Eye catching designs, printed only on American Apparel, have been rocked on stages across Europe by some of the hottest up and coming bands including Deaf Havana, Bury Tomorrow, Yashin, Shadows Chasing Ghosts and Francesqa. Hard work and avid promotion, including appearances at UK and Europe festivals (Groezrock, Ghostfest and Hevy Fest), along with tours with some of their endorsed bands, as well as regular features in recent music press have helped push this brand to the forefront of the scene.

Working with a close knit team of people including one of the UK’s leading alternative music photographers Marianne Harris and exclusive models Jen Hughes and Emma Ducky, Big Deal is more than just a name, it is a family who prides itself in its personal level of interest and passionate support shown to bands, and an ever growing fanbase of kids in a thriving music environment, wanting to be seen in the latest gear.